Transport2 is pleased to announce that as of 3rd December 2020, it will focus on the Education and Corporate sectors only and will stop servicing the personal leisure market. It will do this through the Kura brand and its website ridekura.com, with a new vision of safer, greener, smarter travel for all schools and businesses.

Transport2, trading as CoachHire and Kura, has built a strong market leadership position and reputation over 10 years. The change to Kura demonstrates how the business is pivoting away from a shared transport broker to a leading SaaS technology & services brand. Transport2 brand will be retained as the holding company.

Kura’s number one priority is ensuring safe travel for all passengers and drivers, with new procedures in place on every journey to minimise infection risks during the pandemic.

This is enabled by a network of quality local coach operators and its innovative, proprietary technology, which for the first time is now available to schools in a self-serve format, helping organisations of any size improve the efficiency and effectiveness of their transport operation. The intention is to also make this technology available to corporate customers and their clients in 2021.

Kura is also passionate about saving the planet, and through supplying shared transport via its operator partners can help its customers meet their carbon emission reduction targets and reduce their overall transport costs.

In the Education space, schools or MATs will still be able to fully outsource their transport operation to Kura (including route building, review or tracking if required), but in addition Kura is now able to offer its innovative, proprietary technology to the Education industry in a lower cost, self-serve package at any time of year. This will enable schools to measure, review and improve their existing school run transport operation.

For Business customers, Kura already has a wealth of experience in delivering regular staff shuttles or transfers, plus can provide drivers, vehicles and technology for the most complex of corporate and sporting events, including on-site teams where required. Going forward, Kura will make available its proprietary technology to the corporate market in 2021, where vehicle and passenger tracking is in high demand.

Kura is making shared transport safer, greener and smarter.