Kura is changing
Kura’s new vision is safer, greener, smarter travel for schools and businesses.
From 2021 we will no longer be targeting the leisure market, but focussing purely on increasing penetration of the education and corporate markets through offering superior technology and service. Kura’s new strategy means we will now go to market with one brand, Kura, and one web site – ridekura.com. More importantly, it also means we intend to not compete with our operators but complement your proposition and help you grow your business.
Kura wants to transform its operator network nationwide into one unrivalled in the industry renowned for service delivery and satisfying customer requirements. The end goal being closer, stronger working relationships for mutual benefit.
Kura wants to
Work with the best local operators who can help us build mutually profitable long term relationships with schools and corporate customers
Create a new partnership approach that will improve the customer experience and reduce live service costs
Take joint ownership of day-to-day issues and improve customer satisfaction through better feedback on performance and driver training
Operator Resources
Kura operator procedures and driver guides
Kura team "who's who" contact sheet
Kura operator quarterly reviews
Kura operator newsletter
Kura will create a service level agreement with each operator, so that metrics and standards are understood by all parties before each contract commences.
Read more about Kura’s refreshingly different operator strategy in Coach & Bus Week
For more information on how these changes can benefit your business contact Tom Sharp at [email protected] or 020 3397 4460
Application form
If you have not worked with Kura over the last few years, but are excited about our new strategy and refreshing partnership approach, please complete this form with your details